Key Account Management, Remote Training (Part 4)
4th out of 4 parts. Key Account Management, Webinar, Remote Sales Training
What is a “key account customer”? We know the so called 80/20 rule suggesting that we make 80% of our revenue, our contribution, our profit with only 20% of customers.
This particular 20% is defined as the “key account customer”. Our aim is to evaluate accumulated opportunities and risks related with this business partnership.
Objectives of the Remote Sales Training:
- Customer Satisfaction Measurement
- Customer Satisfaction Index, CSI
- Net Promotor Score, NPS
- Analysing Gaps between target
- Visualising and managing a continuous improvement process with the Ishikawa method.
- Changes in customer structures
- Analysing and managing ratios and KPI´s by customer, by offer, by project and by sales region
- Benchmarking of KPI´s
- Internal and external benchmarking
A participation in all 4 remote trainings enable you to receive the EFSM Certificate for Key Account Managers.
Duration of part four is about 150 minutes. Starting time is always on Fridays at 9 am.
Your investment: 250.00 EUR + VAT
The 2nd person from the same company gets a 30% discount.
Duration: 150 Minutes
Training methods:
- Interactive remote training in small groups
- Short presentations from Roberto Capone
- Tools and techniques in quality management and sales
- Discussion
- Demonstration of worst case and best case scenarios
- Integration of PDCA-Cycle for the daily work routine
- Sales scenarios
Optional: blended learning possibilities.
Key Account Management, Remote-Training, Part 4
Dates | Duration | Ending |
---|---|---|
02.12.2021 | 2,5 h | 09:00 |
03.12.2021 | 2,5 h | 09:00 |
25.01.2022 | 2,5 h | 09:00 |
26.01.2022 | 2,5 h | 09:00 |